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The Elur Difference: Bioavailability and Linear Matrix Compensation

Elur is a new multilevel company that will officially launch in July 16, 2010. The company is having their pre-launch that started from May 15 and will continue to July 15. Potential distributors are being signed up to take advantage of the waived E-Business Kit that costs $35 that will only last until May 31. The company’s dietary supplement products are also made from natural ingredients but what separates this MLM business from the rest is the fact that they took into account the bioavailability factor or the body’s capacity to absorb the nutrients from the ingredients. They call it the NutriBind Technology. How is this company different from other MLM companies selling supplements? Let’s take a closer look.

Products
Elur currently has four different products, all having the NutriBind ingredient which makes the body receptive to the nutrients from the supplements. The technology involves the utilization of natural lipid metabolites which involves metabolism of carbohydrates. Bioflavanoids which was just recently discovered to produce a number of health benefits from being a powerful antioxidant to a preventive treatment for heart attacks are also included in the product. Nutrients that help with the absorption into amino acids and enzymes and the latest Oligosaccharides all contribute to the efficacy if the new products.

Some of the products’ Ingredients include: Citrus Bergamot, a fruit with a lot of medical properties like antibiotic, analgesic, and digestive improvement. Andrographis Paniculata is a shrub which traditional Chinese and Indian healers have been using to remedy the common colds, flu and other diseases that manifest by fever. Huperzia is a plant that can be used to enhance memory. There are even studies being conducted to see if Huperzine A from Huperzia can treat Alzheimer’s Disease.

The first product is Multi-V; like the name suggests, it’s a multi-vitamin that contains more than the recommended daily allowance of nutrients. The next product is Immune, which is obviously to boost the immune system. The product has undergone a clinical study with encouraging results. Mind, is the product for the stressed out individual who seeks to have increased energy without the jitters caused by caffeine. For patients or people with a history of heart problems, the company recommends Cardio. The supplement is supported by a clinical study of 240 participants where they found a decrease in bad cholesterol by 30% and an increase of 30% in good cholesterol among other things.

Compensation Plan

Elur is touted to be the first MLM company that implemented a Linear Matrix model for a compensation plan, specifically, a five by seven matrix. In the compensation payout model, as the original sponsor, you earn commissions from the four distributors on your level as well as the 6 levels below your team. A comprehensive detailed plan is available at the company’s website if you want to learn more. An initial product order of $49 and the $35 Business Kit is all it takes to become a distributor.

For those interested in learning how to recruit online, I would also check out this free video marketing course: The Video Marketing Machine.

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